Winners invest in data

Over the past few months, I’ve had the opportunity to connect more deeply with the local market, and one thing is clear:

- Some companies see data as a cost.
- Others see it as an investment.

The difference?

Cost-focused companies chase short-term ROI and struggle to justify building scalable data infrastructure.

Investment-minded ones build today for long-term value: smarter decisions, stronger retention, and lasting competitive edge.

Here’s the reality, I can tell within 30 minutes if a company will be left behind.
When their competitors are investing more, moving faster, and doing it right… the gap becomes impossible to close.